Apr
23
IBM focuses in Cebu & Davao
April 23, 2012 | Leave a Comment
Information technology (IT) and business giant IBM places a high priority on secondary cities for the company’s geographical expansion.
This year IBM’s market expansion will be focused on secondary cities in the Philippines, like Cebu and Davao. IBM-Philippines intend to focus serving the manufacturing and retail sectors of Cebu and the agricultural plantations of Davao.
IBM makes a careful selection of cities to expand to, making sure factors like having a large educated population with a significant wealth of IT skills, a city’s gross domestic product, attractive industries and enough telecommunications and services, were present so they could introduce their products.
Apr
16
Academe, Industry Link towards better Recruitment
April 16, 2012 | Leave a Comment
The Cebu Educational Development Foundation for Information Technology (CEDF-IT) pledges to strengthen the academe-industry linkage to improve recruitment, in response to the escalating demand for information technology, business process and knowledge process outsourcing jobs in Cebu City, Philippines.
The main thrust of the organization is to help the academe turn out high school and college graduates whose skills and talents meet industry requirements.
Apr
10
Social and Mobile Media, the New Platform for Marketing
April 10, 2012 | Leave a Comment
The demand for sharing information to build leads and attract customers is what drives the global boom in digital advertising and marketing management solutions.
Businesses now look into having integrated platforms to manage marketing campaigns across digital media channels and formats including in-stream video, fan pages for their brands, products and services.
The advertising and business process outsourcing industries in the Philippines is now helping clients worldwide to find cost effective solutions to acquire and use new technologies and online media for their business marketing needs.
Apr
9
MediaMind expansion in Cebu, Philippines
April 9, 2012 | Leave a Comment
New York-based integrated digital advertising solutions provider, MediaMind announced its expansion in Cebu, Philippines and to double its employee pool this 2012
For clients in media and creative advertising, and publishing, Media Mind provides an integrated platform to manage campaigns across digital media channels and a variety of formats, including rich media, in-stream video, display and search.
The company’s decision to expand the service center in Cebu, Philippines, stems from positive experience over the past year and the rich supply of creative talents here.
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