Apr
30
Regional comms monitor competitiveness in PHL
April 30, 2012 | Leave a Comment
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A Regional Competitiveness Committee (RCC) sets up in eight different provinces and key cities in the country, including Cebu, to gather economic data about provincial communities, and how these fare when compared other Association of Southeast Asian Nation (ASEAN) cities.
The committee is a public-private sector body created to develop strategy for the long-term competitiveness of the Philippines through policy reforms, project implementation and monitoring performance among others.
The RCC network—which includes Cagayan de Oro, Tacloban City, General Santos City, Davao City, Batangas City, Legaspi City, Iloilo City and Cebu— is expected to be in place by June.
The creation of the RCC paves way for the country to be more competitive as each region, city or province would become aware of their strengths and weaknesses. The information of each region, city or province can guide improvements on their individual competitiveness and the whole country’s competitiveness.
The RCC would benefit Cebu because it would become a venue for the stakeholders to work together and gather the economic data according to indices which include basic economic information like population, wage rate, infrastructure, and quality of life, education, safety and health, cost of doing business, and the human resources available here.
Apr
10
Social and Mobile Media, the New Platform for Marketing
April 10, 2012 | Leave a Comment
The demand for sharing information to build leads and attract customers is what drives the global boom in digital advertising and marketing management solutions.
Businesses now look into having integrated platforms to manage marketing campaigns across digital media channels and formats including in-stream video, fan pages for their brands, products and services.
The advertising and business process outsourcing industries in the Philippines is now helping clients worldwide to find cost effective solutions to acquire and use new technologies and online media for their business marketing needs.
Apr
9
MediaMind expansion in Cebu, Philippines
April 9, 2012 | Leave a Comment
New York-based integrated digital advertising solutions provider, MediaMind announced its expansion in Cebu, Philippines and to double its employee pool this 2012
For clients in media and creative advertising, and publishing, Media Mind provides an integrated platform to manage campaigns across digital media channels and a variety of formats, including rich media, in-stream video, display and search.
The company’s decision to expand the service center in Cebu, Philippines, stems from positive experience over the past year and the rich supply of creative talents here.
Mar
28
Venture Capital in Cebu
March 28, 2012 | 2 Comments
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Cebu, Philippines – A Silicon Valley based capitalist, John Kim, recognizes Cebu’s community of technology experts, whose concepts and works have good potential in the global commercial market.
Cebu is developing its own venture capital market to make the province a legitimate information and communication technology hub, a bid to becoming Asia’s “Silicon Valley.”
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