Jan
25
Cebu graduates meet international standards for BPO and KPO
January 25, 2011 | Leave a Comment
The abilities of Cebu’s graduates are at par with international standards for business process outsourcing (BPO), according to the results of a skills assessment study.
Service providers are concerned with the local academe producing the human resources with the talent, skills and critical thinking who would meet the needs of the BPO industry.
A gap between the “graduating talent pool and the employable talent pool” has been observed by service providers, especially those offering high end services such as knowledge process outsourcing (KPO).
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Jan
23
Outsourcing Resolutions for 2011
January 23, 2011 | Leave a Comment
As the head of your enterprise with an outsourcing partner or executive in your organization in-charge of an outsourced project, a lot is riding on you in achieving success for your project.
Here are some resolutions for you to do to get more from your outsourcing deals this year, with less stress.
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Jan
22
SMEs and Social Media
January 22, 2011 | Leave a Comment
For small-to-medium enterprises (SMEs), social media can supplement traditional marketing campaigns and boost products and services’ presence in the attention of targeted market segments.
Anyone or any business can create a social media account online for free, however it should not be seen as without cost. Time, manpower, promotions, contests, among other resources, needto be considered.
Here are some lessons in social media for small and medium enterprises.
Jan
21
Segmenting, Targeting and Positioning your Company in the Right Markets.
January 21, 2011 | Leave a Comment
What is the ultimate source of growing your business?
In the 70’s and 80’s; it was new products and services! If you build a better mousetrap, and the world will knock on your door.
Then in the ’90s, when David Aaker popularized the strategy and structure of market management, it became clear that products were second only to market segments.
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