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December 4, 2009 | 
Denis Pombriant of customer relationship management (CRM) market research and consultancy Beagle Research Group discusses how trends can be misconceived, innovations are not worth what these are hyped up to be. Misconceptions can be exploited by ignorant, unscrupulous individuals leading to destructive consequences.
Learn more here as Denis Pombriant sets the record straight on certain misconceptions on CRM.
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