Warren Buffet was quoted that it takes 20 years to build up a reputation and just five minutes to ruin it. However if one considers the Internet and social media, one’s name, image and reputation is indeed a fragile thing that will not even last 10 seconds.

If you maintain a professional or personal persona online, either via a blog or a social media account, you and your name becomes transparent and vulnerable to malicious attacks through comments, compromising photos or videos and even identity theft.

One must be aware on how to carefully manage and protect one’s name and image online.

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